This comprehensive checklist guides you through a structured process to assess your business’s performance in relation to competitors, shedding light on market share dynamics and profitability benchmarks. By systematically analyzing key indicators, you’ll gain valuable insights into your competitive standing, enabling you to refine strategies, capitalize on advantages, and address areas for improvement.

• Communicate results to stakeholders.
• Adjust the action plans as needed based on your company’s changing needs and goals.
• Understand your company’s vision, values, and goals.
• Define your company’s core purpose and goals.