Measuring the success and effectiveness of your Virtual Reality (VR) initiatives is crucial to understanding their impact on your business and customers. This checklist aims to guide you in defining relevant key performance indicators (KPIs) and implementing a robust measurement framework for your VR projects. By tracking these KPIs, you can assess the performance of your VR initiatives, optimize their outcomes, and align them with your overall business goals.

• The number of people who purchased something after the VR experience
• The number of people who subscribed to something after the VR experience
• Number of people who have tried the VR experience
• Define your business goals for the VR initiative.