Digital Business Navigator

Data Driven Marketing Seminar 

 

Agenda Data Driven Marketing

 

Seminarunterlagen

 

  • Data Driven Marketing Handout
    • Überblick Data Driven Marketing
    • Suchmaschinen – Optimierung
    • Content Management
    • Lead Management
    • Targeting & DMP 
    • Web – Controlling 
    • Customer Data Plattformen 
  • Customer Data Platform Handout
  • CXM & Data Driven Marketing

 

Arbeitsmaterialien

 

  • CEM Maturity Assessment
  • Marketing Automation Maturity Assessment
  • Marketing Automation ROI Calculator
  • Predictive Marketing Analytics Vendors Matrix
  • CDP Glossary

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